SEM is a process of
bringing the pages of the website into the top results of the search engines or
you can say to list your website in the various search engines listing, and to
achieve a better google page ranking.
Start Search Engine Marketing Services for your Campaign
Vertical Leap cuts through the fog with a simple and clear search engine
marketing service that removes the burden completely from a prospective client.
We have a single service - Managed Search Engine Marketing - that allows a
company to outsource the responsibility and accountability for a web site's
search engine rankings completely. This service is offered at an all-inclusive
fixed price. We take care of everything and manage the campaign with a
dedicated campaign manager who implements a proven process for achieving
results with the help of a team of search engine experts and is monitoring the
campaign's progress on behalf the client - constantly.
Vertical Leap provides a full search engine optimization process that is
essential to deliver qualified leads to our clients via their websites.
The main steps are:
1. Keyword analysis
2. Optimization
3. Submission
4. Link building
5. Constant monitoring
. Search engine algorithms change
. Search engine rankings are tidal
. Web-log / traffic analysis - is the campaign delivering visitors?
. Have rankings dropped? - if so what action is required
. Are there any overall trends in rankings or visitors that need to
be considered?
When it comes to monitoring, the keyword is Proactively. We do
not wait to be instructed, or try to sell our clients a higher level of
service, the site is monitored and adjustments are suggested, implemented and
if required, re-submitted to the appropriate search engine again, by hand. The
client doesn't have to do anything.
At the same time a link-building campaign carries on month after
month diligently finding and securing relevant links from other websites,
sorting them into categories and verifying them on our client's behalf. This is
an extremely important element of search engine optimization - often overlooked
and incredibly time consuming. In order to get twenty relevant 3rd party web
sites to link back to our client's own site, we will need to contact the owners
of over 100 other sites by hand, every single month.
But what about accountability? Well, a client
may review progress at any time on one of the clearest portals in the business
in their own space as well as regular statements detailing progress - all
delivered by our technology we call Apollo. Furthermore, we have real people
and each client is allocated a dedicated Campaign Manager who regularly updates
his clients with hand-written progress reports.
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